News & Press

FastBooking new SEO Package increases hotel visibility and direct bookings

FastBooking announces new smartphone applications (iPhone and Android compatible) for Hotels-Paris.fr, the booking portal dedicated exclusively to hotel reservations in the French capital. Simultaneously, FastBooking is releasing the next generation of iPhone and Android apps for its signature Fastbooking.com hotel reservation site both with expanded features in a sleek new design.

TripAdvisor, Trivago, Google Hotel Finder, Kayak and Wego: only FastBooking partners with as many travel and price comparison sites providing hoteliers with a direct link to their official websites.

FastBooking, one of the world’s leading e-marketing and online technology solutions providers for the hospitality industry, announces the extension of its Direct Link program to new partners Kayak and Wego.

Kayak and Wego, both price comparison sites, greatly extend a hotel’s visibility to the Asian and North American markets, respectively. As with all FastBooking Direct Link partner websites, Kayak and Wego link to dedicated landing pages on official hotel websites using XML connectivity. These landing page display the results of the request made by the web user on the partner site.

FastBooking was the first in the industry to offer both Android and iPhone native applications in 2009. Today, FastBooking proposes a full range of mobile products including FastBooking Engine, mobile sites, native applications for portals and hotels, fully tablet compliant websites and more.

FastBooking welcomes Prince Hotels and Resorts, one of Japan’s most prestigious hotel brands, as one of its newest clients in Japan. FastBooking is building new websites for the group’s 40 Japan-based hotels, providing visibility-building services via its Traffic Builder programs as well as other e-marketing services.

Fujita Kanko, Inc. hotel properties join well-known hospitality brand names such as Tokyu Hotels, Prince Hotels, Best Western Japan, Monterey Hotels, Candeo Hotels and Wing Hotels, on the FastBooking client roster. Among the first projects are new website development and mobile sites for all 38 Fujita Kanko, Inc. hotels, including the Hotel Chinzanso Tokyo, a one-of-a-kind luxury property.

The full power of FastBooking Engine Lux unveiled! The Booking Experience has been fully reviewed and optimised with the addition of new features to merchandise hotel offering further and the launch of brand new Booking pages.

FastBooking, one of the world’s leading e-marketing and online technology solutions providers for the hospitality industry, today announces it is hosting the Business Solutions Theater presentation venue at the first Independent Hotel 12 tradeshow in London in October 2012. FastBooking joins the event’s originators, Mr & Mrs Smith Hotel Collection, The Capital and The Levin Hotels, Pride of Britain Hotels, as a cornerstone sponsor. “Our decision to put major support behind this event is based on our long-term strategy to address the needs of independent hotels in the UK…”

Twelve years ago, FastBooking revolutionized online hotel booking with the industry’s most powerful booking engine and a unique performance-based model. Today, FastBooking is expanding in South Asia making its technology and expertise available to hotels in Nepal and Bhutan.

FastBooking_Corporate_News_April2013

FastBooking-News-Dec-2012

The average traveler visits 22 travel related sites during 9.5 research sessions prior to booking, according to Google. Engaging travel consumers at all points of interaction with your hotel (even those that aren’t transactional) needs to be a top priority. Where this information appears on the web is ever more critical. As they say in real estate location, location, and location. Translated into practical terms this means mobile, flash sales, your hotel website (of course!) and Google’s experimental location-price comparison tool, Google Hotel Finder.

As 2012 begins, we are pleased to announce the launch of FastBooking iCRS, an industry-first born of the integration of the solutions we’ve developed over the past 12 years.

FastBooking iCRS will enable you to manage your entire offer and the static and dynamic content of your website, and to publish this data more easily and uniformly across your online distribution channels.

This solution is based entirely on our Internet expertise which gives it the unique flexibility to respond to the complex requirements of your distribution channels: Internet, GDS and online travel agencies (OTAs).

If the OTAs are useful for your business, they should not take the lion’s share of the responsibility for filling your rooms and threaten your profitability.

Many of you who reacted by focusing on your website saw your results increase very significantly since the beginning of the year (+50%).

Today, more than ever, direct sales will be the salvation for hotels.